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THE ARC
By Artel31, for Chippenham Borough Lands Charity.
A suite of four CGIs, for the marketing of this new addition to the 'Borough Lands' of Chippenham - the hero image (top left) was used across the press with the remaining images used in their marketing collateral, including their website (www.westmeadhub.org/westmead-activity-centre).
Particular focus for the images was to ensure the demographic of the people within the images was appropriate, and correctly placed - i.e. climbers appropriately partnered, skateboarders correctly using the skatepark.
Completed in 2022. Bespoke photography was taken by MGAI.
https://artel31.co.uk/projects/play/chippenham-climbing-centre/
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